Device prices fall as hospitals’ leverage grows

health-costs-stockThe median prices for selected costly hospital products dipped in 2014 as hospital supply-chain leaders continued to negotiate tougher deals and clamp down on physician-preference items.

“Overall, there is more focus on reducing costs,” said Timothy Browne, director of ECRI’s PriceGuide service. “The mindset that physicians can get what they want and have no interaction with supply chain no longer sits well.”


About Peter Coffaro 1430 Articles
A growth-driven and strategic executive, Peter Coffaro commands more than 20 years of progressive management success within the medical device industry. As a District Sales Manager for Stryker Orthopaedics, Peter was responsible for managing and directing a regional sales force to achieve sales and profit goals within the Rocky Mountain region. Previously, he was the Director of Sales & Marketing for Amp Orthopedics. In this role, Peter was responsible for planning, developing, and leading all sales and marketing initiatives. Peter is a former orthopedic distributor in the Pacific Northwest. He has also worked with DePuy Orthopaedics as well as Zimmer, and held positions in sales, sales training, and sales management. Peter has an extensive background in organizational development, business development, sales management, negotiating and P&L management. Peter holds a B.S. degree in Biology from Northern Illinois University.

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