What Doctors Really Want from the Latest Medical Technology

BN-JD412_expert_G_20150629051851Technology has much to offer doctors, but it is not the health-care technology agenda you hear about in the news. Big data, the electronic medical record, and the connected patient are frequently hyped as remedies to medicine’s ills. But improving and restoring health is a messy business that requires investment in human capital more than physical capital.

Here’s a modest technology agenda from the perspective of the front-line clinician who hopes to master their craft and continually improve the care they provide to their patients.

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About Peter Coffaro 1426 Articles
A growth-driven and strategic executive, Peter Coffaro commands more than 20 years of progressive management success within the medical device industry. As a District Sales Manager for Stryker Orthopaedics, Peter was responsible for managing and directing a regional sales force to achieve sales and profit goals within the Rocky Mountain region. Previously, he was the Director of Sales & Marketing for Amp Orthopedics. In this role, Peter was responsible for planning, developing, and leading all sales and marketing initiatives. Peter is a former orthopedic distributor in the Pacific Northwest. He has also worked with DePuy Orthopaedics as well as Zimmer, and held positions in sales, sales training, and sales management. Peter has an extensive background in organizational development, business development, sales management, negotiating and P&L management. Peter holds a B.S. degree in Biology from Northern Illinois University.

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