Local Medical Device Company Faces At Least $27 Million Verdict

nuvasive-logo-2005A federal jury ordered a local medical device manufacturer to pay at least $27 million to a former distributor for interfering with the distributor’s business.

According to court documents and trial testimony, the dispute started in 2012, when San Diego-based NuVasive, Inc. allegedly fired Madsen Medical, a Nevada medical supply company that sold NuVasive products to hospitals and surgeons in Las Vegas and Reno.

Madsen Medical’s owner, Kris Madsen, claimed NuVasive, which makes devices for spinal surgery, breached its contract with Madsen by hiring six of Madsen’s sales representatives and having them sell directly to Madsen’s former clients.

The San Diego jury heard 13 days of evidence and argument in the dispute. After several hours of deliberating on Friday, jurors sided with Madsen Medical.

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About Peter Coffaro 1430 Articles
A growth-driven and strategic executive, Peter Coffaro commands more than 20 years of progressive management success within the medical device industry. As a District Sales Manager for Stryker Orthopaedics, Peter was responsible for managing and directing a regional sales force to achieve sales and profit goals within the Rocky Mountain region. Previously, he was the Director of Sales & Marketing for Amp Orthopedics. In this role, Peter was responsible for planning, developing, and leading all sales and marketing initiatives. Peter is a former orthopedic distributor in the Pacific Northwest. He has also worked with DePuy Orthopaedics as well as Zimmer, and held positions in sales, sales training, and sales management. Peter has an extensive background in organizational development, business development, sales management, negotiating and P&L management. Peter holds a B.S. degree in Biology from Northern Illinois University.

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