Currently, osteoarthritis (OA) is considered to be the most frequent form of arthritis in humans, and the current global market in joint replacements—the most widely recognized treatment—is estimated to be in excess of €7 billion. Now, thanks to a new resorbable bioceramic material developed by European research project RESTORATION and partner JRI Orthopaedics, a 3D printed bioceramic implant may soon reach the market that could be applied to local defects within the joint, offering immediate stability for arthritis sufferers through only a minimally invasive surgical technique.
A growth-driven and strategic executive, Peter Coffaro commands more than 20 years of progressive management success within the medical device industry. As a District Sales Manager for Stryker Orthopaedics, Peter was responsible for managing and directing a regional sales force to achieve sales and profit goals within the Rocky Mountain region. Previously, he was the Director of Sales & Marketing for Amp Orthopedics. In this role, Peter was responsible for planning, developing, and leading all sales and marketing initiatives. Peter is a former orthopedic distributor in the Pacific Northwest. He has also worked with DePuy Orthopaedics as well as Zimmer, and held positions in sales, sales training, and sales management. Peter has an extensive background in organizational development, business development, sales management, negotiating and P&L management. Peter holds a B.S. degree in Biology from Northern Illinois University.
According to the Centers for Medicare & Medicaid Services (CMS), hip and knee replacements are the most common inpatient surgery for Medicare beneficiaries. In 2014, there were more than 400,000 procedures, costing more than $7 […]
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