Five trends that every orthopedic professional should watch in 2017

As with most things today, the orthopedic market is constantly changing. Technology improves, techniques are updated and patients’ needs evolve, making it important for any orthopedic practice to understand how and why the market is shifting. No practice can be complacent, and learning more about the factors shaping the field can help position orthopedic professionals for success in the year ahead, and beyond. Below are five trends that will impact the orthopedic market in 2017.

By  Troy K. Oliphant, Merge Healthcare | Becker’s Spine Review


About Peter Coffaro 442 Articles
A growth-driven and strategic executive, Peter Coffaro commands more than 20 years of progressive management success within the medical device industry. As a District Sales Manager for Stryker Orthopaedics, Peter was responsible for managing and directing a regional sales force to achieve sales and profit goals within the Rocky Mountain region. Previously, he was the Director of Sales & Marketing for Amp Orthopedics. In this role, Peter was responsible for planning, developing, and leading all sales and marketing initiatives. Peter is a former orthopedic distributor in the Pacific Northwest. He has also worked with DePuy Orthopaedics as well as Zimmer, and held positions in sales, sales training, and sales management. Peter has an extensive background in organizational development, business development, sales management, negotiating and P&L management. Peter holds a B.S. degree in Biology from Northern Illinois University.

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