Brainlab levels up surgical software with acquisition of video game for physicians

German medical technology company Brainlab acquired Level Ex, a startup that creates games for physicians. Level Ex’s games allow physicians and surgeons to practice their skills in different scenarios, ranging from pulmonology to interventional cardiology.

With Akili’s recent FDA clearance, healthcare video games have been making headlines. A Munich-based medical technology company recently acquired a different kind of game — one designed to help physicians brush up on their decision-making skills.

Brainlab acquired Level Ex at the end of May for an undisclosed amount. The startup will become a subsidiary of Brainlab, with its 105 employees continuing to work out of its offices in downtown Chicago. It will keep its name and management team.

Level Ex was founded in 2015 by Sam Glassenberg, a video game developer who was tasked by his father, an anesthesiologist, to create a game that would help train his colleagues on how to do a difficult procedure.  To date, it has raised $17.2 million in funding, according to Crunchbase. It has released four product lines for gastroenterologists, pulmonologists, cardiologists, and anesthesiologists and airway specialists.

More recently, Level Ex released several Covid-19 patient scenarios. The company says more than 600,000 medical professionals use its products.

By Elise Reuter | MedCity News

Image Credit: Level EX

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About Peter Coffaro 504 Articles
Peter Coffaro is a growth-driven and strategic executive with over 25 years of progressive management success in the medical device industry. With a proven track record and recognized expertise, Peter has established himself as one of the top influencers in medical sales, as acknowledged by prestigious publications such as the World Journal of Orthopedics, Exponential Healthtech, and MedReps.com. Throughout his career, Peter has accumulated 10 years of combined sales management experience, excelling in various roles including Director, General Manager, Distributor, and Vice President. He has worked for industry-leading orthopedic companies such as Zimmer, DePuy, and Stryker, solidifying his deep knowledge and network within the field. Peter’s passion for innovation and emerging technologies led him to found OrthoFeed, an award-winning blog covering digital orthopedic news and emerging medical technologies. Through this platform, he stays at the forefront of the industry and contributes to the dissemination of valuable insights. Peter is a three-time Hall of Fame award winner at Johnson and Johnson, demonstrating his exceptional contributions and impact on the organization. His expertise extends to areas such as organizational development, business development, sales management, digital marketing, and professional education. Peter earned a B.S. degree in Biology and Chemistry from Northern Illinois University, further complementing his comprehensive understanding of the medical field. With his wealth of experience, strategic mindset, and dedication to advancing healthcare, Peter Coffaro is a valuable asset and leader in the medical device industry.

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