Smith+Nephew is taking the road less traveled with its ortho surgical robotics

British medtech giant Smith+Nephew chose a different path in the ortho surgical robotics space. One of its top robotics program leaders explains how it could make all the difference.

Faster, smaller and more accessible — those are the three descriptors that Sara Schneider uses to describe Smith+Nephew’s Cori robotic knee surgery system, which launched over the summer.

As the director of robotics program management at S+N, Schneider faced the challenge of making the design and engineering choices behind the company’s next-gen surgical robot.

The Cori robot is a big deal for Smith+Nephew because ortho surgical robotics is a hot area for medtech, even as the COVID-19 pandemic causes health systems to scale back elective procedures.

Stryker has enjoyed a great deal of success with its Mako robots, and Zimmer Biomet is seeking to compete with its Rosa systems. Smith+Nephew is making a bet with a system that isn’t the size of a mini-fridge with an arm, that doesn’t rely on pre-operative imaging, and that includes a handheld cutting tool that can fit a particular surgeon’s techniques.

“There’s more flexibility in the approach when you have that handheld piece that’s not anchored into this mammoth piece of equipment,” Schneider said.

She later added: “I think that the next few months, if not the next few years, will really show us how beneficial that technology is in the hands of surgeons.”

By Chris Newmarker | MassDevice

Image Credit: Smith+Nephew


About Peter Coffaro 504 Articles
Peter Coffaro is a growth-driven and strategic executive with over 25 years of progressive management success in the medical device industry. With a proven track record and recognized expertise, Peter has established himself as one of the top influencers in medical sales, as acknowledged by prestigious publications such as the World Journal of Orthopedics, Exponential Healthtech, and Throughout his career, Peter has accumulated 10 years of combined sales management experience, excelling in various roles including Director, General Manager, Distributor, and Vice President. He has worked for industry-leading orthopedic companies such as Zimmer, DePuy, and Stryker, solidifying his deep knowledge and network within the field. Peter’s passion for innovation and emerging technologies led him to found OrthoFeed, an award-winning blog covering digital orthopedic news and emerging medical technologies. Through this platform, he stays at the forefront of the industry and contributes to the dissemination of valuable insights. Peter is a three-time Hall of Fame award winner at Johnson and Johnson, demonstrating his exceptional contributions and impact on the organization. His expertise extends to areas such as organizational development, business development, sales management, digital marketing, and professional education. Peter earned a B.S. degree in Biology and Chemistry from Northern Illinois University, further complementing his comprehensive understanding of the medical field. With his wealth of experience, strategic mindset, and dedication to advancing healthcare, Peter Coffaro is a valuable asset and leader in the medical device industry.

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